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COMPANY
Red Pimiento Europe

CLIENT
Nikon

YEAR
2022

ROLE
Lead Industrial Designer

This rolltop backpack is an official Nikon accessory, available across Europe and Asia. This versatile daypack doubles as a camera bag, featuring a dedicated bottom compartment for quick access to photo equipment.
The design includes a convenient side access to the camera, allowing photographers to retrieve their gear without removing the backpack or delving into the main compartment.
Leading this project with my team at Red Pimiento, I was responsible for developing the backpack, selecting materials and colors, creating tech-packs and ensuring manufacturing cost-efficiency without compromising quality.
Creative Direction
Industrial Design - Soft Goods

3D Modeling
CMF (Colors, Materials, Finishes)
Tech-pack
Design for Manufacturing

Main Features

Water repellent roll-top upper compartment for everyday travel items.
Fits up to 13.3” Table or laptop in a protective sleeve
Front zipper pocket for small items
Padded camera bottom compartment with adjustable dividers
Room for all camera Bodies (or entry level DSLR) with attached lens and 2/3 lenses / accessory

Camera quick access pocket with small organiser on the inside
Padded shoulder straps and back panel with air
ventillation providing optimal ergonomics

From concept to technical realisation – Start a project together!

THE PROJECT